Sean Avery, who considers himself something of a fashion jock, in May began a summer internship at Vogue, where, among other duties, he served as guest editor of MensVogue.com. New Line, which is developing and producing a big-screen account of his experiences in the fashion world and the relationships he made there, has hired ICM-repped Stan Chervin to write the screenplay. Contrafilms' Beau Flynn and Tripp Vinson, who were behind New Line's sleeper hit "Journey to the Center of the Earth," will produce. Avery, also repped by ICM, was a member of the NHL's New York Rangers at the time of the internship; he's since signed with the Dallas Stars. Avery told The Hollywood Reporter he's always been a fashionista. "I was always trying to be the best-dressed kid in school," he said.