The Stanley Cup playoffs are getting a makeover for the first time in 13 seasons.

The NHL revealed new branding for its postseason Monday, with the most photorealistic version of the Stanley Cup it has ever used in a logo.

"We felt it was time for a fresh and energetic change. Some of that was coming out of COVID and, having two new broadcast partners, the time was right for us to explore what a new, reimagined Stanley Cup can look like," Paul Conway, NHL vice president of creative services, told ESPN.